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Company of One: business book

Working on growing your business is great, but what’s more important is making your business better instead of bigger; quality over quantity. We recommend this book that will help you do just that. Company of One, by Paul Jarvis, is a guide that focuses on the idea that staying small and avoiding expansion can be more profitable and more enjoyable over time, and will make you feel more fulfilled as a business.  ...

Working on growing your busin...

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Grow Your Business in 2019

Failure is part of the process when starting a small business; there’s not avoiding it. However, as a business owner, you can get ahead by learning from others’ mistakes. How? By doing your research to set yourself up for success. And to help you succeed, we’ve done the research for you, and now present to you these tried and tested tips: Automate everything you can, from email replies, to your business news, and stay true to yourself—keep people engaged and informed about your business. Grow your audience, by designing a good web page, offering promotions, and running ads to drive people to your business.Learn more about your customer, and record their information. Use demographics to target content and invest your customer service.Optimize...

Failure is part of the proces...

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Hootsuite: Manage Your Social Media

We talked about marketing earlier this week, and we hope some of you have already started implementing business marketing strategies. If so, we have a great resource to help you with that: Hootsuite app and website. Hootsuite is a game-changer! It helps you manage all aspects of your business’s social media in one place. All you have to do it add your business accounts (from instagram, facebook, twitter…etc) upload your content, scheduled it to post, and track the results. It’s so easy, we love it! ...

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Build A Brand for Your Business

Building a brand for your business is challenging, but there’s no rule that says you have to do it all by yourself. A good business owner knows when to delegate—hire a designer, not just for a logo, but to create context and extend your brand’s vision.Teamup Team Here are a few tips on how to communicate better with your designer: Invite them to meet you at a relaxed setting; a café maybe, not your office, so you can have an easy conversation.Don’t be afraid to say that you have no design background, so the designer can explain things more clearly, in an easy language you will understand.Discuss your business’s goals from the start, and talk about your ‘why’. Feel free to share...

Building a brand for your bus...

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Freelancing in Eid Holidays

Wishing you all a joyful Eid! عيدكم مبارك، وكل عام وانتم بخير! ✨For those of you who are able to take a break from work, here’s how to ensure you come back refreshed from your vacation:  Don’t structure your vacation around an unbreakable schedule. Avoid the added stress by giving yourself the freedom to choose what you want to do.Stay physically active with easy activities that you enjoy, like walking or swimming, so your mind and body feel renewed and restored.Don’t ignore the impact of jet lag. Wherever you go, remember the journey can add stress and you’ll feel like you need a vacation from your vacation. So, rest.Cutting off work completely is unrealistic, but try to keep it at a comfortable distance,...

Wishing you all a joyful Eid!...

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Tell Better Stories About Your Work

Remember in class, when you had to not only show your final work, but give a good presentation about it? This is what you need to do when showing your portfolio to a perspective client. Your portfolio needs your stories; they are what make you stand out. The story behind your designs can transform a potential client’s perspective about them. Teamup Team Here are some tips on how to do that: Design your site to sell your design experience. Show work you did for other clients, and explain how you helped them achieve their vision.Reduce your portfolio to just include work you can tell a complete story about the strategy you used, and the final result. Show design pieces with different stories,...

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This Is Marketing: Seth Godin Book

Marketing is hard work, and it’s not easy, but it’s is an adventure intended to create meaningful change in the world. If you’re struggling with marketing your business, we have the resource to help you: ‘This is Marketing’ by Seth Godin. The book shares how marketing works to build long term results for your business. It’s an enjoyable read, filled with case-studies that are relevant and insightful. We love Seth’s advice and perspective on marketing. Read this book! ...

Marketing is hard work, and i...

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How to Negotiate Like A Pro

Talking about payment is tricky, but it’s a necessary skill to have when talking to clients, especially as you land more freelance projects. Here’s how to negotiate like a pro: Check salary resources and networking sites to educate yourself about pricing. Websites like 99Designs, Freelancer’s Union, and W.A.G.E. Guide.Calculate how much you personally need to make a job worthwhile. Consider how much you need to break-even with business expenses.Don’t be first to put out a number, if you can avoid it. Listen to the client’s first, he/she might offer a higher rate. You can try to bargain up if the price is too low.Highlight the skills that are relevant to the job’s needs. Most clients are willing to pay more to...

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